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Why the Best Leaders are NOT Experts
The Best Leaders are NOT Experts…Here’s Why
When it comes to being an entrepreneur, online marketer, or a public speaker, it’s a huge advantage if you are NOT a credentialed expert. It may sound counterintuitive, but it’s true. Here’s why the best leaders are not experts:
When you’re a regular person instead of a polished professional with a long list of fancy credentials you’re more relatable. People will be drawn to you because they won’t feel so intimidated. They’ll want to hear what you have to say because you are more like them. And they will be inspired to take action.
I believe this is why I was able to make a name for myself so quickly when I came online in 2006 as a new entrepreneur and online marketer. Others saw wisdom in my ideas and views about this new world I had thrust myself into and because I took action every day they were inspired to follow me to watch what I was doing. As I began to have some success they became fans…and then they became customers and clients. I replaced my previous income as a classroom teacher and real estate broker/residential appraiser and it continues to grow. Can you now see why the best leaders are not experts?
Think about it this way: Let’s say you have a busy work and family life and you’re struggling to lose forty pounds.