Why Do They Buy?

Connie Ragen Green — Why Do They Buy?

Why Do People Buy What You Are Selling?

Whether you sell a tangible product or a more abstract concept, and no matter if you are selling online or offline, you must determine why people will buy from you. Once you understand the psychology of why your prospects, customers, and clients are buying you will be able to sell as many of your products and services as you want and need to meet your goals.