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What Is Opt-In Email Marketing?
Why Email Marketing Makes Sense for Business
Have you ever wondered what “opt-in email marketing” is and how it compares to bulk e-mail marketing? Being a newbie to online marketing, and likely having limited funds, can leave entrepreneurs feeling lost in terms of marketing and they end up turning to extreme cost saving options like free classifieds and newsgroup sites. Most marketing experts will tell you that these efforts are not only time consuming, they afford very few results.
Online marketing experts have compiled countless studies as to why online marketing works, as well as the techniques that are proven to be successful. Studies have also revealed techniques that prove unsuccessful. If you’re interested in learning more about opt-in email marketing to promote your business, consider the following information before you decide on a method of advertisement.
First let’s look at the process of sending unsolicited bulk e-mail:
Unsolicited Bulk Email is the practice of sending out huge quantities of e-mail to a massive list of email addresses that remain unverified or qualified. This practice is considered incredibly controversial and in many cases may be against the law. If you’re considering this marketing tactic for your business; you must be incredibly cautious. Using…