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Using Artificial Intelligence (AI) in Your Online Marketing
Benefits and Dangers of Using AI in Your Online Marketing
Artificial intelligence (AI) is a competitive tool that many of your colleagues will be utilizing in their online business. This technology has created a deep divide among those who are all in on it versus those who abhor it and won’t touch it. Here, I’ll share my thoughts on using AI in your online marketing and business.
Both of these extremes are wrong, and you should strive to fall somewhere in the middle — being open to the use of AI tools, yet cautious about how (and when) you leverage them.
This is the problem with the most vocal people sounding off about AI in the use of online marketing. Some see it as something to fear or something that lacks benefits, while others want to use it as a full replacement of any effort they might have to put into their business.
This all boils down to a lack of knowledge about how AI works, how it fails, what it can do for you, and how it can damage your business. Once you’re educated about it, it can be something you welcome into your business without fear and without risk.
NOTE: The ONLY training I am recommending on this topic of AI (Artificial Intelligence) for marketers, content creators, and others…
