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Take Your Site Live for Sales
How and Where to Set Up Shop for Your Online Business
If you already have a website on the internet and are considering skipping this article… STOP! I want you to read it anyway. The strategies I’m about to teach you will help your marketing because it’s going to increase traffic to your site and help you rise in the search engine results pages (SERPs). Let’s get started now tih how to take your site live for sales.
I’ve talked about SERPs before, so just in case anyone doesn’t understand what they are, let’s discuss it. When we go to Google and conduct a search for waffles, the ads are on the right side of the screen, which people have paid for, but under the word Google are the natural — or organic — results.
Now, look at the #1 position for the keyword “waffles.” John Kerry comes up. Don’t worry, George W. Bush didn’t fare much better — the White House site comes up #1 when you enter a few choice firms. Now how did these two sites secure a top position in search engines like Google, MSN, and Yahoo when the keywords and phrases shouldn’t be connected to them? It was an experiment to see how Google’s algorithm works, and it’s known as Google-bombing, when tons of other sites point to yours to help it get higher ranking for a particular keyword.
