Member-only story
Storytelling for Everyone… Tell Me a Story
Why Your Stories Make a Difference with Everything You Do
Tell Me a Story and Make It Thought Provoking
I can remember being with groups of people in various situations over the years and not knowing what to say. I’m an introvert and tend to hold my thoughts and feelings inside, at least most of the time. But once I began sharing my stories with others, slowly at first and then picking up steam, everything changed for me. I had learned the concept of “storytelling for everyone” and even found the right quote to describe how I was feeling…
“Those who tell the stories rule the world.” ~ Hopi American Indian proverb
Storytelling is universal and has existed since the beginning of human history. Yet in business, we often forget to tell our stories and this is a shame, because stories are one of the best ways to connect with customers and encourage them to take action. In business, we often focus on objective data, facts and figures, product features, charts, technology and engagement through social media. However, storytelling reaches people on an emotional level. Stories communicate to the listener exactly what you do and what you stand for. Therefore, it’s essential to craft compelling stories, both about yourself and your business.
