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How to Make Money with Case Studies

Connie Ragen Green
10 min readNov 20, 2021

Sharing Case Studies Will Help You to Grow Your Business

Connie Ragen Green — How to Make Money with Case Studies

As someone who is learning about online marketing, and I hope I’m not making an assumption here, you’ve probably seen mentions of reviews or promos as well as case studies. But perhaps you, yourself have only reviewed or promoted products to your online audience — not knowing exactly what a case study entails or how to carry one out. Learning how to make money with case studies is a valuable skill to cultivate and will reward you handsomely.

A case study can be far more lucrative than a simple product review, and it has future earning potential outside of an initial launch period. The great about them is, you can offer a future case study in your promotion and not even have one done yet by the time the launch occurs.

What Is a Case Study?

A case study is when you, as a marketer, apply the knowledge of the product and its lessons, and report back on how it worked out for you. There are a couple of different ways you can do it — a full reveal versus a teaser version, which we’ll discuss in detail. The benefits of a case study for your audience is that they get an added layer of trust of knowing you’ve taken time to adequately analyze and test the product’s teachings before they spend their money on it.

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Connie Ragen Green
Connie Ragen Green

Written by Connie Ragen Green

Online marketing strategist, author, speaker, and publisher working with entrepreneurs on six continents. https://Linktr.ee/ConnieRagenGreen

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