Getting Creative with Your Home Based Business

Connie Ragen Green
10 min readJan 25, 2024
Connie Ragen Green — Getting Creative with Your Home Based Business

Creative Ways to Market Your Home-Based Business

Marketing your home-based business can be challenging, but it doesn’t have to be. It doesn’t have to be boring or dull, either. There are many creative and fun ways to market your home-based business that ensure you stand out and attract new clients or customers. Getting creative with your home based business is a joyous and profitable journey!

Here are five fun and creative marketing tips to get you started:

Create Videos
Video content is one of the most popular and effective ways to market your home-based business. Tutorials, how-to guides, product demos, or behind-the-scenes videos are all great ways to engage your audience and build trust. Make sure your content is engaging and relevant to your target audience, and share it on social media platforms such as YouTube, Facebook, or Instagram.

Hold a Contest or Giveaway
This is a highly effective way to build interest in your business, increase engagement with your followers, and boost brand awareness. Make sure that the prizes you offer are enticing enough to attract new customers while being within reach of your existing clientele. You will also want to ensure your giveaway or content is secure and safe for everyone involved. Make sure the signup process is clear and easy to understand and that the contest or giveaway is clearly stated in terms of rules and regulations.

Go Live
Live video content is a great way to get your followers excited and engaged with your business. However, it is important to note that live content is only great for those who already have somewhat of a following. Therefore, make sure to consider your target audience and how they would interact with your content when planning a live-streaming event. Some great ideas include Q&A sessions, panel discussions, or product demos.

Create and Share Accessories
Another great way to market your home-based business is by creating and sharing accessories that complement your products. This can include custom logo stickers, bookmarks, wine charms, or other branded items. Not only will this help you build brand recognition, but it can also be a fun…



Connie Ragen Green

Online marketing strategist, author, speaker, and publisher working with entrepreneurs on six continents.