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Get Featured on Podcasts
How to Get Featured on Podcasts
Did you know that podcasting is still on the rise with 51% of Americans 12+ have ever listened to a podcast, with 32% having listened in the past month, and 22% in the past week? Do you know how to get featured on podcasts? Read on…
According to Edison Research, “although all key demographics grew, much of the increase in podcasting has come from Americans age 12–24.”
One of the most interesting stats provided by Edison: That people who click on a podcast consume it immediately. Compare that with webinars, where there is a strong trend of subscribing and missing the event — with replay reminders largely ignored.
Combine this with the fact that people’s cars run a “strong second” to home as the place where they like to access podcasts, plus proof that people who tune into podcasts usually listen to the majority of each episode, and you may find yourself with compelling extra reasons to stretch out of your comfort zone to produce podcasts.
But what if you don’t want to produce a podcast yourself? Well, there’s a much easier way to make good use of podcasting and reach those who prefer to listen: And that’s getting yourself featured on a hot podcast, where your host has already done all the groundwork, built up his or her following and taken care of…
