Member-only story
Creating a Lead Magnet
Lead Magnets Build Your List in Any Niche
I know that sometimes creating a lead magnet — your free giveaway to build your list — is a huge stumbling block for marketers who want to list build, so I’m going to give you your very own lead magnet here in the form of Micro Habits for Online Marketers.
You can, of course, adapt this cheat sheet to any niche you choose simply by tailoring the language a little bit.
As you know, a lead magnet is what you give away at no cost in exchange for a person’s email address to get them on your list. Your lead magnet should be something they want enough to take the time to input their email into the form.
To use this cheat sheet I’m giving you, just do the following:
1: Title your cheat sheet. Here’s a formula you can use or create your own title.
[Niche Name]: [Number] Micro Habits to Change Your Life
Here are some examples for creating a lead magnet to build your list:
Gardeners: 44 Micro Habits to Change Your Life
Online Marketers: 75 Micro Habits to Change Your Life
Dentists: 35 Micro Habits to Change Your Life
2: Write out 5 to 10 broad categories for your micro habits. You can use the categories provided in this example or create your own.
3: After each category, provide 5 to 10 micro habits of 1–2 sentences each.
That’s it! Let’s get on with the fun of…
