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Content Marketing As a Strategy

Connie Ragen Green
7 min readDec 26, 2023
Connie Ragen Green — Content Marketing As a Strategy

Content Marketing is the Process of Creating Content to Grow Your Business

Are you using content marketing as a strategy to build and grow your business? Whether you’re online or have a physical location for your business, content marketing will mean the difference between being easily found and having to constantly pay for advertising. You’re a creator, and it’s time you step into the power this gives you for your business.

Why You’re Experiencing Creators Block and How to Solve It

Being a small business owner means you know that creativity is key to success. After all, it’s what drives innovation and growth. But what do you do when you feel like you’ve lost your creative edge? When the ideas just don’t seem to flow anymore?

Unfortunately, there’s no easy answer. Creativity is a complex phenomenon, and there can be many reasons why you might be experiencing a block. However, you can take many decisive actions to get your creative juices flowing again.

First, let’s learn about the most common reasons for creator’s block and what you can do about it:

You’re Too Focused on the End Goal
When trying to be creative, it’s crucial to maintain a balance between thinking about the result and staying in the present moment…

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Connie Ragen Green
Connie Ragen Green

Written by Connie Ragen Green

Online marketing strategist, author, speaker, and publisher working with entrepreneurs on six continents. https://Linktr.ee/ConnieRagenGreen

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