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Connecting With Key Influencers to Grow Your Business
Did you know that fewer than five percent of people in any community or organization account for more than ninety-five percent of all positive events, growth, and happenings in that community or organization? These people are known as the “key influencers” and can be valuable to you and/or your business or personal goals.
***Scroll to the bottom of this post to download a full report on this topic of “Influencer Marketing: Profit for Your Business.
This morning I met with a group of women from my Zonta Club in Santa Clarita. This is an amazing group of dedicated business women working towards the common goal of advancing the status of women around the world and I am honored to be among them. They are also extremely active in this community. We had a new Zontian with us today and I spent over an hour discussing with her how she could get her new business off the ground.
Anne (not her real name to protect her identity) is a former classroom teacher in the Los Angeles Unified School District, like I was. Even though she has lived in the Santa Clarita Valley for more than thirty years, the time constraints of her career kept her from volunteering or getting to know people very well over this period of time. When she resigned from teaching last year she decided to dedicate her life to empowering women…
